VTAC Media Kit

Reach your target   

Advertising with VTAC

 

Why advertise with VTAC?

Unrivalled access to future tertiary students

Advertising with VTAC provides you with highly targeted access to prospective tertiary students and their influencers. The VTAC website is visited over two million times each year by learners and their supporters looking to discover new study options.

Ready to reach our audience? Contact This email address is being protected from spambots. You need JavaScript enabled to view it. for our 2026 Media Kit.

The VTAC website audience

300 thousand applicants graphic

Secondary students and their parents or guardians

25 thousand post-school leavers graphic

Adults returning to study or looking to change courses

Graphic: 500 Victorian and 2000 Australian Careers Teachers

Careers professionals based at secondary schools

VTAC's advertising opportunities provide organisations with the ability to promote their brands goods or services to an engaged and relevant readership. 

Want to learn more about our audience? Download our report, Gen Z On Course: Perspectives, behaviours and aspirations of 2023 Year 12s

This report outlines findings from our annual Year 12 survey, and explores the lifestyle choices of the current generation in details, including:

  • Spending habits
  • Brand affinities
  • Social media use
  • Devices and tech usage
  • Leisure and entertainment consumption
  • Travel plans and destination interests
  • Plans and aspirations